Privacy policy
PRIVACY POLICY
Last updated: July 1, 2026
This Privacy Policy describes how Wise Consumer Products Co. ("we," "us," or "our") collects, uses, and discloses your personal information when you visit, use, or make a purchase from shopfrankincense.com (the "Site").
- INFORMATION WE COLLECT
Information You Provide to Us When you place an order, create an account, sign up for our newsletter, or contact us, we may collect your name, email address, mailing address, phone number, payment information, and any other information you choose to provide.
Information We Collect Automatically When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. We also collect information about the pages you view, the websites or search terms that referred you, and how you interact with the Site.
We refer to this automatically collected information as "Device Information."
We collect Device Information using the following technologies:
- Cookies, which are data files placed on your device that often include an anonymous unique identifier
- Log files, which track actions occurring on the Site and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps
- Web beacons, tags, and pixels, which are electronic files used to record information about how you browse the Site
- HOW WE USE YOUR INFORMATION
We use the information we collect to:
- Fulfill and manage orders, including processing payment, arranging shipping, and providing you with invoices and order confirmations
- Communicate with you, including responding to your questions and comments
- Screen orders for potential risk or fraud
- Provide you with information or advertising relating to our products or services, in line with the preferences you have shared with us
- Improve and optimize the Site, including by generating analytics about how customers browse and interact with it
- Comply with applicable legal obligations
- SHARING YOUR INFORMATION
We share your personal information with third parties who help us use your personal information as described above. For example, we use Shopify to power our online store. You can read more about how Shopify uses your personal information at shopify.com/legal/privacy.
We may also share your personal information with:
- Payment processors, to complete transactions securely
- Shipping and fulfillment partners, to deliver your order
- Marketing and analytics providers, to help us understand how customers use the Site and to deliver relevant advertising
- Law enforcement or other third parties when required by law, to protect our rights, or to protect the safety of any person
We do not sell your personal information for money. Depending on your location, certain sharing described above may be considered a "sale" or "share" under applicable law, and you may have rights described in Section 6 below.
- BEHAVIORAL ADVERTISING
We may use your personal information to show you advertisements for our products on other websites and platforms. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's educational page at networkadvertising.org/understanding-online-advertising.
You can opt out of targeted advertising through the following:
- Facebook: facebook.com/settings/?tab=ads
- Google: google.com/settings/ads/anonymous
- Other services: optout.aboutads.info
Additionally, you can opt out of some tracking by activating a "Do Not Track" setting in your browser, although we do not currently respond to Do Not Track signals.
- COOKIES
Cookies help us understand how you use the Site and improve your shopping experience. Most browsers accept cookies automatically, but you can usually adjust your browser settings to remove or reject cookies. Please note that removing or rejecting cookies may affect the availability and functionality of the Site.
- YOUR RIGHTS
Depending on where you live, you may have the right to:
- Access the personal information we hold about you
- Correct inaccurate personal information
- Request deletion of your personal information
- Object to or restrict certain processing of your personal information
- Request a copy of your personal information in a portable format
- Opt out of the sale or sharing of your personal information, or of targeted advertising
If you would like to exercise any of these rights, please contact us using the information in Section 10 below. We will respond to your request in accordance with applicable law.
If you are a resident of the European Economic Area, we process your personal information based on our legitimate interests in operating the Site and providing our products to you, to comply with our legal obligations, and/or to fulfill our contract with you.
- DATA RETENTION
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law, such as for tax, accounting, or other legal requirements.
- CHILDREN'S PRIVACY
The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us so we can delete it.
- CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the updated policy on this page with a new "Last updated" date.
- CONTACT US
If you have questions about this Privacy Policy or would like to exercise any of the rights described above, please contact us at:
Wise Consumer Products Co.
Frankincense & Myrrh
PO Box 42400 Cincinnati Ohio US 45242
hello@frankincensemyrrh.com

